Responsibilities

• Develop and execute brand marketing strategies to increase awareness, loyalty, and brand equity in the Fintech sector.
  
• Ensure brand consistency across all channels, materials, and customer touchpoints.
  
• Manage and optimize company profiles, product listings, and promotional campaigns on e-commerce platforms (e.g., Shopee,Tiktok).
  
• Coordinate with design, product, and sales teams to ensure alignment on brand messaging and campaign objectives.
  
• Plan and create engaging, SEO-friendly content for digital channels, including website, blog, social media, email campaigns, and ads.
  
• Monitor competitor activity and market trends to identify opportunities for differentiation.
  
• Analyze and report performance of branding and e-commerce initiatives using KPIs and data-driven insights.
  
• Support PR and media relations efforts where necessary.

What You Will Need

• Bachelor’s degree in Marketing, Communications, Business, or related field.
  
• 3–5 years of experience in brand marketing, preferably within Fintech, Banking or e-commerce.
  
• Solid understanding of branding principles and e-commerce strategies.
  
• Strong copywriting and storytelling skills with the ability to tailor messages for various platforms, for both B2B and B2C customers.
  
• Experience managing content calendars and working with creative teams.
  
• Familiarity with e-commerce platforms, digital marketing tools (e.g., Google Analytics, Meta Ads Manager, SEO tools).
  
• Creative, proactive, detail-oriented, and results-driven.
  
• Good communication skills in English.

Why You’ll Love Working Here

• Salary: Negotiable based on capabilities and experience.
• Lunch allowance: Provided via coupons (valued at 40,000 VND/day) for meals at the company canteen.
• Free motorbike parking at the office.
• Performance recognition: Regular awards for outstanding individuals and teams.
• Year-end bonus based on company performance and individual results.
• Salary review: 1-2 times per year.
• Other benefits: Full coverage of social, health, and unemployment insurance as per labor laws.
• Team building and travel: Explore new destinations with the company through 2 annual team-building trips for all employees.
• Annual health check-ups, regular training sessions, and various internal cultural programs.
• Leave policy: 12 days of annual leave.
• Working hours: Monday to Friday (9:00 AM – 6:00 PM) and 2–3 Saturday mornings every other week (remote).
• Clubs and wellness activities: The company hosts multiple clubs for employee well-being, including football, swimming, badminton, billiards, cycling, and more.